Brand: Axe
Country: Argentina
Media: Video
Date: 01.09.2011
New from Axe – recently selected as one of Ad Age’s ‘Hottest brands in the world’ comes ‘Noah’s Ark’. More brilliantly provocative advertising continuing the theme of man’s irresistibility to women, but only when they wear Axe. This execution plays on the notion the world will come to an end in 2012.
Copyright © 2011 Lowe and Partners. All Rights Reserved.
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